Juventus and European Club Association president ,Andrea Agnelli, has expressed his views on why clubs like Glasgow Celtic are facing a 'slow death'.
The Scottish giants have struggled to compete on the continent over the last decade, despite that memorable win over Barcelona in a group stage encounter six years ago...
Brendan Rodgers men failed to qualify for the UEFA Champions League this season and while Ajax Amsterdam returned to the continent's showpiece, Agneli believes that teams like Ajax and Celtic will continue to struggle in Europe.
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He said World Football Summit in Madrid as per The Scotsman: “If you go back and look at the winners of the Champions League or European Cup back then you find the winners were teams that you wouldn’t find any more today - clubs in big cities like Glasgow, Belgrade, Bucharest.
“So what happened? Well, we had the introduction of TV money and that has been a discriminating factor. Now, it’s not any more teams from the big cities, the discriminating factor became big markets.
“So I think about countries with great footballing heritage. I think about Scottish football, about Celtic, about the great Ajax team of the 1970s, Portuguese football too with Benfica.
“Tremendous countries, tremendous heritage... but slowly dying. “Why? Because they haven’t got the market size. Scotland, Portugal and Holland to use these three examples simply do not have the market to compete with England, Germany, Italy, France or Spain.
“One third of football revenue comes from the 12 richest clubs these days," Agnelli concluded.