DTM boss Gerhard Berger says he wants to secure a long-term deal with Brands Hatch after the touring car series returned to the venue earlier this month.
Berger, an ex-Formula 1 driver, believes that the British venue is the perfect place to create a successful DTM fixture going forward.
The DTM boss told Motorsport.com: "I love to be here because this is a place where our product works.
"This is the type of circuit that has a motorsport soul — it smells of motorsport and is the kind of track where the DTM should be.
"I would like to us to stay for the long-term. I would love a full-house here, but it will take two, three or four years."
He also stressed the importance of having a DTM fixture in the UK, which had been absent from the schedule since 2013.
"For me Britain is the home of motorsport — motorsport without Britain isn't motorsport," said Berger, who contested the British Grand Prix at Brands Hatch in 1986.
The deal for Brands to return to the DTM calendar was a one-off, but MSV boss Jonathan Palmer said that he wanted the series to return in 2019.
"I feel exactly the same way as Gerhard — if the DTM wants to come back, we will be pleased to work with them," he told Motorsport.com.
"We started with a one-year deal and that was the right way to do it.
Palmer said the attendance at the DTM event was "not huge"but argues they "could build something" at Brands over future years, adding that the GP track layout was perfect for the touring car series.
"The Indy Circuit, which the ITR previously wanted, doesn't have the majesty of the Grand Prix track," he explained.
"Gerhard was adamant from the outset that we should race on the GP circuit, and he was absolutely right."